The design phase of a custom home is where every dollar of your build budget is either spent wisely or wasted. A well-resolved design means fewer variations during construction, accurate costings, faster approvals, and a finished home where every room, every space, and every sightline works the way you imagined. A poorly resolved design means blown budgets, construction delays, and a house that looks right on paper but does not function in real life.
Most Sydney homeowners underestimate how much work happens before a builder ever sets foot on site. The design process for a custom home typically takes three to six months and involves seven distinct stages, each building on the last. Skipping a stage, or rushing through one to save time, almost always costs more in the end.
Here is exactly how the design process works, what happens at each stage, and what you need to do to keep things moving.
Stage 1: Site Analysis and Design Brief
Every custom home design begins with two things: understanding the block you are building on, and understanding how you want to live in the finished house. These are different conversations, and both need to happen before any pencil touches paper.
What Does the Site Analysis Involve?
Your designer or architect will visit your block and assess it against the factors that directly constrain or enable the design. Orientation is one of the most important. In Sydney, a north-facing rear yard means your main living spaces can open to the sun and the garden simultaneously — a configuration that improves natural light, passive heating in winter, and the connection between indoor and outdoor areas. A south-facing rear yard requires a completely different architectural strategy to achieve the same quality of internal light.
Beyond orientation, the site analysis covers the block’s dimensions and shape, existing fall or slope, proximity to neighbours and boundary setbacks required by your local council’s Development Control Plan, overshadowing from adjacent buildings or trees, prevailing wind direction, street noise exposure, views worth capturing or screening, existing trees with protection orders, easements and service locations, and flood or bushfire overlays if applicable.
Each of these factors shapes the architectural response. A narrow 10-metre-wide block in the Inner West demands a fundamentally different floor plan to a wide 18-metre lot on the Northern Beaches. The site tells the designer what is possible — and what is not.
What Does the Design Brief Cover?
The design brief is where your lifestyle gets translated into spatial requirements. A good brief goes well beyond a room count. It asks how you actually use your home day to day and what frustrates you about your current one.
Think about questions like these. How does your family move through the house on a typical weekday morning — does everyone converge on the kitchen at the same time? Do you need a home office that is genuinely separated from living noise, or is a nook off the hallway enough? Do your children need their own bathroom, or can they share? How often do you entertain, and does that happen indoors, outdoors, or both? Do you want the garage to connect directly to the kitchen for groceries, or is that not important? Do you need dedicated storage for specific things — surfboards, a wine collection, sporting equipment, tools?
The more specific your brief, the more precisely your designer can respond. Saying you want four bedrooms and two bathrooms gives your designer a room count. Saying you want your teenage children’s bedrooms separated from the master suite by a living zone, with their own bathroom that is accessible from the pool area, gives your designer an architectural strategy.
Your homework at this stage: Walk through your current home and write down everything that does not work. The hallway that is too narrow for two people to pass. The kitchen that faces the wrong direction. The living room that gets no afternoon sun. The laundry that is nowhere near the clothesline. These pain points are the raw material your designer needs to create something better.
Stage 2: Concept Design
This is where the architecture begins to take shape. Your designer develops two or three initial concept options, each exploring a different spatial response to your brief and your site.
At this stage, the drawings are deliberately loose. You will see bubble diagrams or rough floor plan sketches showing how rooms relate to each other, where the main living spaces sit relative to the garden and the sun, how the entry sequence works, and where private and communal zones are separated. You may also see simple massing studies — three-dimensional block models that show how the building sits on the site and how it reads from the street.
The concept design is not about choosing tapware or tile colours. It is about getting the fundamental spatial arrangement right. Where does the kitchen sit in relation to the dining area and the outdoor entertaining space? Can you see the backyard from the kitchen bench while the kids are playing? Does the master bedroom get morning light or afternoon light? Is the garage positioned so headlights do not sweep across the living room windows at night?
These are architectural decisions, and they are the ones that determine whether your finished home feels considered or compromised. A beautiful kitchen renovation cannot fix a floor plan where the kitchen faces the wrong way. Getting the spatial strategy right at the concept stage is the single most important investment you make in the entire design process.
What you should focus on: Do not get attached to specific room sizes at this point. Focus on relationships between spaces — how rooms connect to each other, where you transition from public to private zones, and where natural light enters the building. These relationships are what make a custom home feel fundamentally different from a volume-built house, where rooms are simply arranged along a corridor.
Stage 3: Design Development
Once you have selected a concept direction, the design development phase refines it into a resolved floor plan with accurate dimensions, ceiling heights, window and door positions, and a preliminary understanding of materials and finishes.
This is where the floor plan moves from a spatial diagram to a measured drawing. Every room gets a defined size. Corridors get widths. Door swings are shown. Furniture layouts are tested to ensure rooms are not just the right size on paper but actually accommodate the way you will use them. A bedroom that measures 3.6 by 3.2 metres fits a queen bed with side tables, but leaves no wall space for a wardrobe if the door is in the wrong position. These details matter, and this is the stage where they get resolved.
Your designer will also develop the cross-sections and elevations during this phase. Cross-sections show the internal heights of each space — where ceilings step up or rake, how the floor levels change between rooms, and how the building sits relative to the natural ground level. Elevations show the external appearance from each side, including the facade composition, window proportions, roof form, and material palette.
The facade is worth particular attention. It is the public face of your home and the element that contributes most to street appeal.
By the end of design development, you should have a clear and accurate picture of what your home will look like, how every room will function, how spaces connect to each other, and how the building responds to its site. If something does not feel right at this stage, now is the time to change it — not during construction.
The critical question to ask: Can you walk through this house in your mind? Starting at the front door, move through the entry, into the living space, through the kitchen, out to the garden. Go upstairs if there is a second level. Visit each bedroom, each bathroom, the laundry. If you cannot visualise the journey through the floor plan, ask your designer to walk you through it using a three-dimensional model or a virtual walkthrough. You need to understand the spatial experience before construction begins, because changing walls on paper costs nothing — changing them on site costs thousands.
Stage 4: Interior Design and Material Selections
Interior design on a custom home is not decorating. It is the process of specifying every surface, fixture, fitting, and finish that will be installed during construction. This stage runs in parallel with the later phases of design development and must be substantially completed before construction documentation begins.
The scope of selections on a typical custom home is larger than most homeowners expect. It includes floor finishes for every room — engineered timber, polished concrete, natural stone, porcelain tiles, carpet, or a combination — each with its own cost, maintenance profile, acoustic properties, and thermal performance. It includes wall finishes: paint colours and sheens, feature tiling, timber panelling, or textured renders. It includes every piece of joinery: kitchen cabinetry, bathroom vanities, built-in wardrobes, laundry cupboards, study desks, media units, and linen storage.
Then there are the fixtures. Tapware, shower heads, bath spouts, towel rails, toilet roll holders, door handles, cabinet pulls, hinges, light switches, power points, downlights, pendants, wall sconces, and feature lighting. Each of these must be specified with a manufacturer, model number, and finish before your builder can price them accurately and order them with the correct lead times.
The interior design process also determines how spaces feel once they are finished. Ceiling heights, bulkhead details, shadow lines versus traditional cornices, the depth of window reveals, the width of skirting boards, and the type of internal doors all contribute to the architectural character of each room. A 2.7-metre ceiling with shadow-line cornices and flush-panel doors creates a fundamentally different spatial atmosphere to a 2.4-metre ceiling with traditional plaster cornices and colonial-profile doors. Neither is right or wrong — but the choice needs to be intentional and consistent throughout the home.
Your kitchen and bathroom selections deserve particular care because they represent the highest-value rooms in the house and involve the most complex coordination between design, plumbing, electrical, and joinery trades.
The most expensive mistake at this stage: Leaving selections open. Every item that is not confirmed before construction documentation begins will need to be resolved later, usually under time pressure, often at a premium. Your builder cannot order materials without confirmed specifications. Your quantity surveyor cannot produce an accurate cost plan without confirmed selections. And provisional allowances in a building contract are the number one source of cost overruns. Make your decisions early, make them in the showroom where you can see and touch the products, and commit to them.
Stage 5: Construction Documentation
Construction documentation is where the design is translated into the precise technical drawings and written specifications that your builder and their trade teams will use to construct the house.
A full set of construction documents for a custom home in Sydney typically includes architectural plans showing every floor level with dimensions, materials annotations, and setting-out information. It includes structural engineering drawings showing footing details, slab reinforcement, steel beam sizes, bracing layouts, and connection details. It includes hydraulic drawings showing stormwater drainage, sewer connections, and water supply routing. It includes electrical plans showing power point locations, lighting circuits, data cabling, and switchboard specifications. And it includes detailed specifications — a written document that describes the quality standard for every material, product, and workmanship standard in the build.
The quality of this documentation directly affects the quality of the build. Ambiguous drawings lead to on-site interpretation. Missing details lead to variations. Incomplete specifications lead to disputes about what was and was not included. The more thorough and precise the construction documents, the fewer surprises during construction — and the more accurate the building contract will be.
What to check: Before your builder prices the project, review the documentation yourself. You do not need to understand engineering notation, but you should be able to confirm that every room is the right size, every window is in the right position, and every selection you made is referenced in the drawings or specifications. If you approved a 900mm showerhead but the hydraulic drawings show an 800mm rough-in, that is the time to catch it — not after the tiles are on.
Stage 6: Approvals and Compliance
Before construction can begin, your design must receive formal approval under the NSW planning system. The two main pathways are a Development Application lodged with your local council, or a Complying Development Certificate issued by a private certifier.
Which pathway applies to your project depends on your site’s zoning, the scale of the proposed building, and whether the design complies with the relevant planning controls. Most straightforward custom home builds on standard residential lots qualify for the Complying Development pathway, which is typically faster. More complex designs, particularly on heritage-listed sites, flood-affected land, or irregularly shaped blocks, may require a full Development Application.
Your design documentation is also assessed against the National Construction Code, the BASIX environmental sustainability requirements that apply to all new residential buildings in NSW, and any specific planning controls in your council’s Local Environmental Plan and Development Control Plan. These controls govern building height, setbacks from boundaries, floor space ratio, landscaped area percentages, shadow impacts on neighbouring properties, and privacy screening.
The approvals phase is largely a waiting game once the documentation is lodged, but it is also the stage where design compromises sometimes become necessary. A council planner may require changes to address neighbour objections or non-compliance with specific planning controls. A BASIX assessment may require additional insulation, water tanks, or photovoltaic panels that were not in the original design. Your designer and builder work together to resolve these requirements with minimal impact on the design intent.
The approval process for new custom homes in Sydney involves specific requirements around BASIX certificates, site classification, NatHERS ratings, and construction certificates that differ from renovation approvals.
Stage 7: Pre-Construction Review and Builder Handover
The final stage of the design process is a thorough review of the complete documentation package before construction begins. This is the moment where your designer, your builder, and you sit down together and walk through every drawing, every specification, and every selection to confirm that what is documented is what you expect to be built.
This pre-construction review typically covers the floor plan room by room, confirming dimensions, furniture layouts, and spatial relationships. It covers the elevations and sections, confirming external materials, window types, and ceiling heights. It covers the interior design schedule, confirming every finish, fixture, and fitting against the selections you approved. And it covers the structural and services drawings, confirming that engineering solutions are coordinated with the architectural intent.
Your builder uses this review to identify any gaps, conflicts, or ambiguities in the documentation that could cause problems during construction. An experienced custom builder will pick up things that the design team may have missed — a structural column that conflicts with a joinery layout, a floor level change that affects waterproofing continuity, or a window specification that does not match the opening size shown on the architectural plans.
This is where the value of having your builder involved from the early design stages becomes clear. A builder who has contributed to the design development process already understands the intent behind every decision and can flag coordination issues before they become construction problems. We explain how this collaborative approach works in our guide to what a custom home builder actually does.
Once the review is complete and all parties are satisfied, the documentation is issued for construction. Your builder prepares the construction programme, locks in trade teams, orders long-lead-time materials, and the build begins.
The milestone that matters: Once construction documentation is issued, every change becomes a formal variation with cost and time implications. The design process exists to get everything resolved before this point. Treat the pre-construction review as your final opportunity to make changes at minimal cost — because from here, the metre is running.
How Long Does the Design Process Take for a Custom Home in Sydney?
The honest answer is that it depends on the complexity of the project and how quickly you make decisions. But here are realistic ranges based on what we see across custom home projects in Sydney.
A straightforward single-storey custom home on a standard residential block with cooperative council planning controls typically takes three to four months from initial brief to construction-ready documentation. This assumes you are responsive with design feedback and material selections.
A two-storey custom home with complex site conditions, detailed interior design, or specific architectural requirements typically takes four to six months. Add a further six to twelve weeks for council approvals depending on the pathway.
A high-end architecturally designed home with bespoke detailing, specialist materials, or challenging site constraints can take six to nine months of design development before approvals are even lodged.
The biggest variable in every case is client decision-making speed. Designers cannot proceed to the next stage without your sign-off on the current one. A two-week delay in approving the concept design pushes everything downstream by at least two weeks, and often more because your designer has moved on to other projects and needs to re-engage with yours.
Why Spatial Relationships Matter More Than Room Sizes
This is the insight that separates a custom home from a volume-built house, and it is the reason the design process exists.
A volume builder’s floor plan is a collection of rooms arranged along a corridor. Each room has a defined size and purpose, but the relationships between spaces are dictated by construction efficiency rather than how you actually live. The kitchen is next to the dining room because the plumbing runs are shorter. The master bedroom is at the front because that is where it fits in the structural grid. The living room gets whatever orientation is left over.
A custom home’s floor plan is an architectural response to your life. The kitchen overlooks the garden because that is where your children play and you want to see them. The master bedroom is oriented to the east because you prefer morning light. The living room opens to a north-facing terrace because that is where the winter sun falls in the afternoon. The study is separated from the living zone by a hallway and a door because you need acoustic privacy for video calls.
These spatial relationships — the way rooms connect, the way light moves through the building, the way you transition from communal to private areas, the way indoor spaces extend into outdoor ones — are what your designer is solving for during the concept and design development stages. They cannot be retrofitted later. A room can always be repainted or refloored. But the orientation of a living space, the connection between a kitchen and a garden, or the privacy separation between family zones — these are fixed once the frame goes up.
The Bottom Line
The design process is not a hurdle you clear before the real work starts. It is the real work. Every dollar spent on resolving the design thoroughly — testing spatial relationships, confirming material selections, coordinating technical documentation, and sweating the details before construction begins — saves multiples of that amount during the build.
The homeowners who have the best custom home building experience are the ones who invest time and attention in the design process, make decisions at the right stages, and arrive at the pre-construction review with a fully resolved set of documentation and no outstanding questions.
If you are looking for a custom home builder in Sydney and want to understand how the design process works, get in touch with Jonathan Homes for an initial conversation about your site and your goals.




